About my work,
I am an Argentine born web and graphic designer, illustrator and enthusiastic photographer.
Soon after graduating in Graphic Design and Visual Communications, I focused my studies on animation and new technologies. In 2001, I obtained an internship to work for one year as a trainee in Pugmarks Interweb in India. I worked with a team experimenting with animation and developing multimedia solutions for various local companies.
I returned to Argentina where I formed my own studio working as a freelancer, with a focus on mobile solutions. I worked as a consulting designer for a local company, conceptualizing and designing graphic campaigns for mobile devices and bluetooth marketing. In 2003, I began working in web design and consulting for certain global clients, at which point I was contracted by Modulis Canada and Proprio Solo in Canada.
A couple of years in and this led me to Montreal where I am currently working and living. What drew me to this city and enticed me to stay on, is its multicultural aspect. I enjoy analyzing and questioning our modern lifestyles from different cultural points of view. As a designer, my intent in my work is to observe and assess our identity as a modern society with which to constantly evolve my ideas and outlook.
In my professional practice, I approach each project as an integrated communication campaign that may include editorial design, branding and web solutions, while giving great importance to typography, photography and colour. I am currently experimenting with web video for a personal project that incorporates illustrations and photography.
…about this site:
This site contains Victoria Arce’s design and portfolio. You are free to copy, distribute and transmit the work under the conditions to attribute the work in the manner specified by the author or licensor. You may not use this work for commercial purposes and you may not alter, transform, or build upon this work. Emails entered (optional) will not be displayed nor exist in page source anywhere on the site.